Workshops

Workshop: "Video as a marketing tool" by Edwin Rutsch

Bring two to four artworks to make your own video presentation, which you can then put on YouTube and on your website, to have more Internet exposure!

Sunday, September 23rd,
1.00 pm-3.00 pm

Market Street Gallery: 1554 Market St., SF Map

Marketing with video

• What sort of videos would you like to put out
  there and why?
• Telling your story
• What are the artists ideas for video marketing?

About Video on the Internet

• TAOLB Video Project example
  
• How artists have used the videos
  
• Google video, YouTube, other sites for hosting.
  

Types of Videos (show Samples)

Video tape several Artist Talks.
Tape 5 people for up to 2 minutes. Walk through the process of getting the video on YouTube. Technical aspects of getting video on the internet.
shooting | editing | converting video to Youtube format | uploading | promoting

Edwin Rutsch has been working with video for 16 years. He has created event and special interest videos, as well as, family history documentaries. His interests are in using technology and the arts to explore human values. For his last project "Inspiration and The Art of Living Black", he interviewed 50 artists from the TAOLB Art Exhibit and Open Studios and placed 160 video clips consisting of 8 hours of material on YouTube. The Art of Living Black

Edwin has created over 30 DVDs and published 300 video clips to YouTube and Google video. The videos by TAOLB artists on Mesart.com were created by him. He is now working on a video project addressing the question of, "What are Progressive Values?" You can see an extended bio here. EdwinRutsch

Workshop: Copyright and intellectual property

TBA
Market Street Gallery: 1554 Market Street, SF
Map

In this class you will learn:

• Do I need to copyright my art
  
• What is my intellectual property
  
• What are the ways to protect my art
• How can I protect my rights
  

Workshop is open to the public.

Gregory Alan Rutchik is the founding lawyer of the arts and technology law group. We represent creators, technologists and businesses in business and infringement litigation and in negotiations of bet the business agreements.

Since 2005, Gregory is co-chair of the ABA’s Subcommittee on Copyrighted Pictorial, Sculptural, Graphic and Visual Works and the co-editor of the AAJ (fka American Trial Lawyer’s) Business Tort’s newsletter.

Gregory worked with the Volunteer Lawyers for the Arts in New York City representing independent songwriters, film producers and arts entities. Gregory has a vast experience in patent, trademark and copyright litigation.

Workshop: Big legal issues of a Small Business

TBA
Market Street Gallery: 1554 Market Street, SF
Map

Small businesses issues and civil rights

In this class you will learn:

• What to watch out in a contract
  
• How can I protect my rights
  
• Can my landlord raise the rent
  
• Do I need to be incorporated
  

This workshop is open to the public.

A graduate of Northeastern University School of Law (1986) Matt has practiced as a solo practitioner since 1995, focusing on business issues and civil rights. He has taught law full-and part-time since 1986 at Santa Clara Law School, Golden Gate Law School, Hastings College of the Law and New College of California Law School. He has been supporting small businesses in the Bay Area for over 10 years.

Acting as general counsel, the Law Offices handle a wide range of business matters and negotiations including drafting lease agreements, shareholder agreements, licensing related documents, sales commissions, and employment agreements. Additionally, Matt provides to his clients guidance in areas involving shareholder rights, employment issues, partnership arrangements and ownership transactions.

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